Formbricks

Formbricks is an open-source survey and experience management platform for collecting feedback across websites, apps, email, and product journeys. It helps teams ask users questions at the right moment, connect responses to customer context, and use the results to improve onboarding, retention, product-market fit, and customer satisfaction.

The platform is built by Formbricks GmbH in Germany and positions privacy as a core part of the product. Teams can use the managed cloud service or self-host the software when they need deeper control over data, infrastructure, and compliance requirements. Formbricks' GDPR material states that survey data is encrypted and stored in Germany, and that customers retain control over the data they collect and manage.

Key capabilities include:

• Website and in-app surveys that can target specific visitors or product cohorts.
• Email surveys and link surveys for customer research outside the product.
• Experience management workflows for NPS, churn research, onboarding feedback, product-market fit, and satisfaction measurement.
• Open-source deployment options for teams that want transparency, independence, and self-hosting.
• Privacy-focused controls that support GDPR-conscious feedback collection.

Formbricks is a good fit for product teams, SaaS companies, agencies, and privacy-conscious organizations that want a European, open-source alternative to proprietary survey suites.